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Customers, Services and Competition

Below you will find a small selection of topics that we have so far managed. For privacy reasons, no further details are given.

Customers, Services and Competition

  • Customers / Clients
    • Customer segmentation in multi-channel world.
    • Comparison and evaluation of Business Intelligence competitors (BO, Hyperion, IBM, SAS, SAP, etc. ).
    • Triangulation of perspectives (customer, physician, optician). Sales and marketing relevance of selected interest groups (physicians, pharmacists) (portfolio / competitive advantage analysis). Numerous employee attitude survey on various topics (including managers and work-life balance, satisfaction in graduate programs, job security, etc.).
    • Modeling of the annual net household income (period: 20 years).
    • Typology of internet (non) users according to their purchasing behavior.
    • etc.
  • Services
    • 360 degree feedback to evaluate the efficiency of purchasing processes for a large logistics company.
    • Evaluating customer needs, buying criteria, enthusiasm potentials and product needs for several services.
    • Conjoint analysis of a benefit program.
    • Analysis of the significance of special service sectors for the labor market development in the context of environmental change.
    • Proof of Concept (comparison and evaluation of software vendors for data analysis).
    • Evaluation of various clinical programs.
    • Reconcilabilty of work and family. Scientific monitoring of various long-term studies.
    • Are there differences between economic mediators in their concepts, approaches, ideals, and their self-concepts?
    • etc.
  • Competition
    • Linguistic formulation effects on decision behavior.
    • Consumer response to brand shops listed on price comparison services (PCSs).
    • Discovery of dominant industries including aggregating indicators.
    • Correlates to the decision to expand via outsourcing (e.g. importance of globalization, countries and partner selection, outsourcing strategy and structure, outsourcing management and control, limitations and risks).
    • Granger causality tests of the time series of economic development of the quality of the financial system or economic growth of selected developing countries.
    • etc.
  • More
    • Correlates of leadership (e.g. support).
    • Conclusions from accounting standards about information of the enterprise value (evaluation of the Ohlson model).
    • Studies on the relationship between corporate performance indicators (ROA) and characteristics of CEOs and boards.
    • etc.
 
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